PARTNER WITH PURPOSE
BUILD BETTER RACES.
TOGETHER.
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RVA Racing creates challenging, well-run events that riders love. Our partners help make that possible - on the course, at the venue, and in the communities where we race.
Stronger partners. Stronger races.
WHY RVA RACING?
MORE THAN A LOGO ON A BANNER.
Our partners become part of the race experience — connecting with riders, families, volunteers, and communities through events people genuinely care about.
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REACH THE COMMUNITY
Connect with an active, engaged cycling community before, during, and after race day.
BE PART OF THE EXPERIENCE
Show up where the action happens - at the venue, on the course, and around the finish line.
SUPPORT BETTER RACING
Help us build challenging courses, professional events, and memorable race experiences.
BUILD SOMETHING TOGETHER
We look for partnerships that make sense for both sides - not one-size-fits-all sponsorship packages.
PARTNERSHIP OPPORTUNITIES
BUILT AROUND THE RACE.
AND YOUR GOALS.
We don’t believe in dropping logos into predetermined packages and calling it a partnership. We start with what matters to your organization, then look for authentic ways to connect it to the race experience.
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Put your organization at the center of a race or race series through meaningful event visibility and integration.
EVENT PARTNERS
Create something racers actually interact with — from course features and aid stations to finish-line experiences and awards.
RACE DAY EXPERIENCE
Put useful products and services directly into the event experience while helping us deliver better races.
PRODUCT + IN-KIND SUPPORT
Support access, volunteers, trails, local organizations, or other initiatives that strengthen the communities where we race.
COMMUNITY PARTNERS
GOT ANOTHER IDEA?
GOOD. WE LIKE THOSE TOO.
Some of the best partnerships don't fit neatly into a category. Tell us what you're trying to accomplish and let's see what we can build together
LET'S TALK →
OUR PARTNERS
GOOD RACES TAKE GOOD PEOPLE.
RVA Racing is proud to work with businesses and organizations that believe in better racing, stronger communities, and showing up for the sport.
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Keeping riders rolling with top-notch custom repairs and service.
Fueling performance and recovery on and off the bike.
No compromise, custom sports apparel built to go fast.
High-performance components engineered to go fast.
INTERESTED IN JOINING THEM?
LET'S BUILD SOMETHING TOGETHER →
LOCAL SUPPORT.
THE SHOPS
THAT KEEP US ROLLING.
Racing doesn't happen without good local bike shops.
These are some of the shops that support our riders,
our events, and the cycling communities we race in.
NEED A BIKE, A FIX, OR SOME GOOD ADVICE? START HERE.
MOLLY'S BIKE SHOP
Chester, VA
A hometown shop keeping riders rolling with personal service, repairs, and a genuine love of bikes.
CARYTOWN BICYCLE CO.
Richmond, VA
Deep Richmond roots, knowledgeable people, and everything from bikes and gear to service and fit.
BLUE RIDGE CYCLERY
Richmond + Charlottesville, VA
Expert service, bike fit, gear, and plenty of experience helping riders get more out of every ride.
OUTPOST RICHMOND
Richmond, VA
Bikes, service, adventure supplies - and a distinctly Richmond approach to getting outside and riding.
ROCKTOWN BICYCLES
Harrisonburg, VA
Shenandoah Valley bike people offering service, local riding knowledge, and plenty of reasons to ride happy.
PEDAL POWER RVA
Richmond, VA
Serving everyone from first-time riders to road, mountain, gravel, and everyday cyclists.